WordLift – AI powered SEO – Schema


WordLift – AI-Powered SEO – Schema

WordLift connects to your existing website, reads your content, finds entities in it (like places and people), and creates a representation of your content search engines will love.
WordLift, without requiring any technical skills, creates code (called Structured Data or Schema markup) that reiterates your page’s content in a manner that search engines best understand.
WordLift is available to try free for 14 days. Find out more and get your activation key directly on our website.

All our clients enjoy an increase in organic traffic. A lot of them start seeing rich snippets in their Google results pages. Some also experience an increase in website authority. All of them can delegate complex SEO tasks to junior staff.
This lift is made possible by our Artificial Intelligence engine working behind the scenes understanding, highlighting, and connecting your content.
WordLift lets you create, own and publish your own knowledge graph.
WordLift publishes your content as Linked Open Data following Tim Berners-Lee‘s Linked Data Principles.


WordLift is a plug-in for online content creators to:

  • Support your writing process with trustworthy and contextual facts
  • Enrich content with images, links and interactive visualizations
  • Keep readers engaged with relevant content recommendations
  • Produce content compatible with schema.org markup, allowing search engines to best index and display your website.
  • Engage readers with relevant content recommendations
  • Publish metadata to share, sell and distribute content

WordLift brings to your publishing workflow

  • The technology to self-organize content using publicly or privately available knowledge graphs
  • An easy way to build datasets and full data ownership
  • Support for creating web content using contextually relevant information
  • Valued and free to use photos and illustrations from the Commons community ranging from maps to astronomical imagery to photographs, artworks and more
  • New means to drive business growth with meaningful content discovery paths
  • Content tagging for better SEO

Supported languages

WordLift currently supports 32 languages: Chinese, Danish, German, English, French, Italian, Dutch, Russian, Spanish, Portuguese, Swedish, Turkish, Albanian, Belarusian, Bulgarian, Catalan, Croatian, Czech, Estonian, Finnish, Hungarian, Icelandic, Indonesian, Latvian, Lithuanian, Norwegian, Polish, Romanian, Serbian, Slovak, Slovenian, Ukrainian.

We also experimentally support hundreds of languages with many different alphabets. You can use WordLift in any language that is being supported natively by WikiData.

The Plug-in is built on open source software.

More Information

WordLift is happily developed by WordLift, an innovative Italian startup founded in 2017 and based in downtown Rome.

WordLift helps companies, operating in all market sectors, including e-commerce, of the small, medium, and large sizes to speak Google’s native language by converting unstructured content into structured data that search engines understand. This will allow them to get more organic traffic to the website and offer a more relevant user experience.

For more information, contact us at hello@wordlift.io.

Why we are doing this

Our mission is an utopian one: organize the world general knowledge by providing tools that everyone can use.

In open source we trust

WordLift is built on open source software.
WordLift uses open source tools for natural language and semantic processing.

In data ownership we trust

We believe content creators should own, retain and exploit the value of the metadata they create.

Get involved with the Development

If you are a coder and wish to contribute to WordLift plugin you are welcome to get involved via Github.

WordLift Plugin Repo:

WordLift Plugin Issue Tracker:



This plugin provides 9 blocks.

  • Classification
  • Chord
  • Timeline
  • Products Navigator
  • Geomap
  • Cloud
  • Faceted Search
  • Vocabulary
  • Navigator


  1. Upload wordlift.zip to the /wp-content/plugins/ directory
  2. Extract the files in the wordlift subfolder
  3. Activate the plug-in using a WordLift key. You receive this key from us after purchasing the monthly service from our website. Once you have received the key go to the WordPress administration menu, click on Plugins / Installed Plugins. Then click on Settings on the WordLift plugin and follow the guided setup process.

WordLift – Activating the Plugin

To activate the plugin you will need a WordLift key.
WordLift is now available to all for a monthly fee.
Find out more and get your activation key directly on our website.


Find here the Frequently Asked Questions. Also look into our docs:

Who is WordLift for?

WordLift helps small, medium, and large businesses in all market segments, including e-commerce, speak Google’s language by transforming unstructured content into structured data that search engines can understand.
WordLift democratizes the field, bringing to the hands of all web content creators the technology that web publisher giants such as Google, Facebook and the BBC are using to organize and monetize their content.
WordLift helps you create richer and more engaging content, optimizes it for all search engines and efficiently organizes your content creation process, allowing you to reach and speak directly to your tribe.

Why shall I use WordLift?

Organizing web content around an internal vocabulary rather than traditional web pages helps both users and machines finding and accessing it, improving navigation, content re-use, content repurposing, and search engine rankings.
WordLift organizes content, reducing the complexity of content management and content marketing operations, letting bloggers and site owners focus on stories and communities.
WordLift enriches your content with contextual information, links, and media, from custom vocabularies and/or the wealth of open data available on the web, bringing your user experience to a new level of engagement.
WordLift connects content with cross-media discovery and recommendations widgets, increasing content quality, exposure, trustworthiness and readership engagement.
WordLift optimizes content, complementing the offer of plug-ins such as SEO Ultimate or Yoast, automatically adding schema.org markups to your text, allowing all search engines to properly index your pages and deliver more traffic to your site.

Can you prove that WordLift improves the online visibility of websites?

We are on a mission to improve the visibility of websites. Testing the product’s assumptions by looking at the web metrics with a methodical approach, is a crucial part of our product development.
We recently presented a research study and proved that our semantic markup, annotations and widgets improve the number of visitors, the pageviews, the time spent on page and the duration of a session with a double digit growth on an editorial website with around 150.000 monthly visitors.
While not all websites are created equal, you can download the result of this study and start testing WordLift yourself. It does work!

How does it work?

To know more about how WordLift works, please watch the step-by-step video tutorials on our website.
WordLift works in subsequent stages.

  1. The first step provides a full text analysis and suggests concepts and relationships found in open vocabularies (such as DBpedia, Wikidata, GeoNames, etc) to help writers classify and enrich their content and structure it for search engines like Google, according to schema.org vocabulary.

  2. Writers can then create new entities, to complement the ones suggested automatically, and to be published as part of a proprietary vocabulary, acting both as a reference and a search magnet for their readers, according to the editorial plans.

  3. WordLift also assists writers suggesting links, media and providing a set of powerful visualization widgets to connect and recommend alternative content, to boost readers’ engagement.

  4. Finally WordLift provides means to record all these relationships in a graph database allowing search queries like “find all contents related to concept_y and relevant for target_z”.

What are the languages supported by WordLift?

WordLift currently supports 32 languages: Chinese, Danish, German, English, French, Italian, Dutch, Russian, Spanish, Portuguese, Swedish, Turkish, Albanian, Belarusian, Bulgarian, Catalan, Croatian, Czech, Estonian, Finnish, Hungarian, Icelandic, Indonesian, Latvian, Lithuanian, Norwegian, Polish, Romanian, Serbian, Slovak, Slovenian, Ukrainian. We also now experimentally support hundreds of languages with many different alphabets.

Is there a free trial?

Yes! All of our subscriptions come with a 14-day free trial. If after two weeks you are not happy with WordLift, contact us and we will cancel your subscription, no questions asked.

Who owns the structured metadata created with WordLift?

You do! We believe content creators should retain the commercial value of their content and all the data they create and exploit it through new business models based on content syndication, data-as-a-service and a stronger relationship with their audience.
You can open your datasets to the public, attaching to it a free or a commercial licence. Otherwise, use your data to feed chat bots on Facebook Messenger or Telegram, providing live feed updates on your activity and/or automatic customer service in real time.

What happens if I stop using WordLift?

  1. If you stop paying for your subscription, but keep the plugin on your site, all the entities, metadata and pages you created with wordlift will still be available on your site – you won’t be able to update it any longer, but they will still work just fine as they were at the moment you removed the key. The data you’ve created belongs to you and you can always request to us a data dump that is available in various machine-readable formats.

  2. if you deactivate the plugin instead, the vocabulary (metadata, entity and pages) will disappear from your dashboard, but everything you created is stored in your website Database in WordPress, and you will be able to download it, transfer it or re-activate it again anytime from the plugin menu.

  3. Turning off WordLift on our side, it would be like turning off all the keys and un-publish all the linked data you’ve created, not the plug-in itself, so it will be like #1 – you could get the data back from us and re-publish it as linked data on your own infrastructure.

  4. WordLift’s technology is entirely open source: it takes development skills, infrastructure and some wisdom to nicely bring all the pieces together without our support.

  5. Your vocabulary (article metadata and entities) are published as linked data and you can always request a data dump in any of the following formats: RDF/XML, Turtle, N3, JSON-LD.

Find more FAQ in our Wiki.


November 23, 2023
During my experimentation with AI generated articles, WordLift plugin helped me a lot to create my website’s Knowledge Graph and annotate entities. with access to all Schema types, adding sameAs to entities and converting my articles to entities I have a well structured website now and after 1-2 months I am seeing a good lift as they promised (~30%)!
August 18, 2023 4 replies
Can’t really begin to describe how much of a joke this company is and the fact that they ever are still around on WordPress. I would avoid them at all costs as it will be a complete waste of time. I am well versed in WordPress, SEO, schema, etc, and I was seeking a Schema Knowledge Graph tool and had kicked the tires with WordLift a few years ago, as well as Schema App. I decided to give the trial another shot, and it was so frustrating how much time I spent trying to configure everything, only to realize that the UI and functionality is broken and outdated throughout the wordpress interface as well as the actual Wordlift Portal.When i say pathetic, I am talking the fact that as soon as you onboard into the trial, you find that you can change the domain that is the CNAME for the subdomain of the knowledge graph. Then as you onboard further you find broken buttons, and that everything you are reading in the help documentation is outdated at best. They have references to Universal Analytics and nothing for GA4, and as you go through all the tools of the platform. The sales people and support are useless, when I say useless you are better blowing hot air into a balloon and watching it fly away, as at least that would be doing something. The #1 reason I will avoid them at all costs and make sure everyone knows this is a horrible tool is because I lost all respect and actually resent tech companies and SaaS tools that by default direct people to their knowledge base, and i am good with that, except for Wordlift their staff is too dumb and stupid to even update their help documentation and act like i am the first one to bring it to their attention. Does no one from their team even check their tool to make sure everything works or update everything?My favorite part is the sales lady even was discussing enterprise with me when i had to be like how about you make sure your buttons and tool works first before I give anymore to your scam of a tool.
June 21, 2023 1 reply
I signed up for the free trial and during that time submitted 3 (maybe 4) questions. Zero replies, so I decided to cancel the trial. My license key went invalid because of this so an “invalid license” nag appeared on the WordPress dashboard. I don’t want to remove the plugin because I did use the program to create content, and I need to figure out a proper redirect schedule for the content so as to not realize any penalties. There is an “x” to close the nag, but it doesn’t work. I mentioned this in the support threads here, and was told that it would be fixed in an update. It still hasn’t been fixed. Such an easy thing to fix, but I think the WordLift team like the perpetual nag. Anyway, 1-star because their support is terrible and they are hijacking the WordPress dashboard. Give them a try if you like. Looks like others have had good experiences. Me, not so much. Probably the least impressive experience I’ve had in WordPress.
December 2, 2022 1 reply
I was promised to have a demo with them before I decided if I wanted to use their software, morning of the same day I’m scheduled to have the trial I’m charged for a full year. What a scam. Will not work with a company like this and will for sure dispute the charge.
November 15, 2022
We have been using Wordlift for about 6 months now and we are extremely satisfied with both the product and the company itself. The support has been excellent every time we needed something and we have seen stunning results from the use of the Wordlift plugin. Wordlift is, without any doubt, the best there is when it comes to structured data and semantic SEO!
Read all 64 reviews

Contributors & Developers

“WordLift – AI powered SEO – Schema” is open source software. The following people have contributed to this plugin.


“WordLift – AI powered SEO – Schema” has been translated into 6 locales. Thank you to the translators for their contributions.

Translate “WordLift – AI powered SEO – Schema” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.


3.52.8 (2024-06-11)

  • Fix #1737: Fixed garbled text after Block Editor reported the wrong text length in combination with some themes

3.52.7 (2024-03-27)

  • Update wp-background-processing.php
  • Fix Article Wrapper using the entity properties

3.52.6 (2024-03-17)

  • Remove deprecation warnings
  • Fix an issue with reading the include/exclude default setting

3.52.5 (2024-03-13)

  • Remove unneeded warnings when trying to process a var which is not an array in Free Shipping Method
  • Check if urls exists before trying to access its data in Include Exclude URL

3.52.4 (2024-02-15)

  • Ensure we don’t publish an empty author.

3.52.3 (2024-01-17)

  • Remove some warnings ⚠️ when trying to access an array key that doesn’t exist.

3.52.2 (2024-01-09)

  • Include/Exclude now applies to REST API as well ⚙️

3.52.1 (2024-01-07)

  • Uh oh, sometimes we would send a false 🪳 in the Structured Data. Fixed!

3.52.0 (2024-01-04)

  • The new year brought 👩‍💻🧑‍💻👨‍💻 Co-Authors Plus support, if you use it, we’ll publish the whole list of authors to Structured Data.

3.51.4 (2023-12-07)

  • Squashes a little bug 🪳 when reading the sameAs URLs.

3.51.3 (2023-11-29)

  • For complicated WordPress installs 😅, like when there’s a WordPress backend and a headless frontend, now it is possible to override the production URL.

3.51.2 (2023-11-19)

  • 🍜 Added support for WPRM 9.

3.51.1 (2023-10-24)

  • 🪳 Bug fix: manual ingredients matches were overwritten by automatic sync #1712.

3.51.0 (2023-10-23)

  • 📣 New feature announcement: opt in to provide plugin diagnostics for a better and faster support #1711.

3.50.0 (2023-09-20)

  • New Dashboard improvements.

3.49.2 (2023-09-19)

  • Events are sending IDs instead of URLs, squashed 💪
  • Added WPRM 8.10 compatibility.

3.49.1 (2023-08-16)

  • Limit the increase of words in the structured data description property only to Products.

3.49.0 (2023-08-13)

  • Increase the words in the structured data description property.
  • Improve the API experience.
  • Fix KPI events reporting.

3.48.3 (2023-08-07)

Some captions have been fixed.

3.48.2 (2023-08-05)

We fixed some pagination issues in the terms and ingredients screen.

3.48.1 (2023-08-04)

Some more polishing of the Dashboard.

3.48.0 (2023-08-01)

We have a great way to track KPIs, if you’d like to opt-in reach us at hello@wordlift.io with the subject “KPI Events”.

3.47.0 (2023-07-16)

A new improved dashboard for our whitelabel customers.

3.46.0 (2023-07-04)

We’re testing a new onboarding flow to make things easier 💫

3.45.3 (2023-07-02)

  • Fix #1699: Refactor layout for WP 6.2.2 compatibility to squash a WP 6.2.2 incompatibility.

3.45.2 (2023-06-27)

  • Fix #1697: We now officially support WP Recipe Maker 8.9.2

3.45.1 (2023-05-31)

  • Fix: we squashed some errors due to an old meta field.

3.45.0 (2023-05-25)

  • Enhancement #1675: We super power Yoast structured data markup with upscaled images.

3.44.8 (2023-05-25)

  • Fix #1693: Uncaught Error: Object of class WP_Post could not be converted to string.

3.44.7 (2023-05-25)

  • Fix #1691: Fix issues with dashboard screens.

3.44.6 (2023-05-22)

  • Fix #1690: Check that we found a Content before attempting to use it.

3.44.5 (2023-05-22)

  • Fix: an empty publisher raises an error.

3.44.4 (2023-05-16)

  • Fix #1688: Fix Issues with dashboard.

3.44.3 (2023-05-11)

  • Fix Dashboard App.

3.44.2 (2023-05-11)

  • Fix #1685: Fix wl_post_jsonld_array raising error on class-post-jsonld.php.

3.44.1 (2023-05-09)

  • Fix #1685: WPRM 8.8 is out and WordLift supports it.

3.44.0 (2023-05-08)

  • Fix #1678: WordLift can now supercharge your images by upscaling them (and reducing their size at the same time), AI powered.

3.43.1 (2023-05-04)

  • Fix #1681: Fix issues with reference infos in jsonld.

3.43.0 (2023-05-03)

  • Fix #1677: References aren’t correctly handled causing mentions not to be populated.